The WG4 is currently mapping the products taken into account in the scope of the project, and identifying the various existing agro-industrial fields leading to products and equivalent fossil carbon-based fields. Alongside this WG4 is analysing the upstream and downstream value chains. 

Following this initial study, WG4 will be in a position to develop a strategic marketing plan defining the need for resources, and French, European and international capabilities. This plan will make it possible to identify levers to encourage the emergence of products and reduce the time to market. It will also put forward a strategic research agenda (SRA) concerning bio-based products. Finally, this strategic marketing plan will highlight an evaluation of existing technologies and investments, in addition to a SWOT analysis.